Hasson Associates

Challenge

Sinead Hasson had built a bespoke recruitment agency based in the heart of London. As the business grew, taking on new territories across the UK and Europe, alongside new forms of data, and a need for in-depth end user research, Hasson Associates required a strong rebrand and website to set them apart from their competitors.

A project that began with audience analysis and brand discovery workshops ultimately led to a full rebrand, bespoke website build, and ongoing social media support.

Solution

Brand Positioning

We identified brand values and reviewed competitors and market influences to create a fresh, new brand that reflected Hasson’s expertise within the market research industry.

We created a versatile and adaptable visual language to allow the branding to work across office interior applications – including window decals and internal signage.

We designed and developed a fully bespoke WordPress website build incorporating a client-friendly CMS for job listings and user search functionality.

Visual Language

Result

The team has doubled in size due to the uptake of new clients across the UK and Europe.