Have a brilliant new business idea? Don’t be afraid to share your vision and discover if there’s an audience for it. Ensure you ask probing questions rather than “This is my idea….would you buy it?” Often, as you’re sharing with mums, dads, friends, and people who generally want to see you succeed, the answer can be skewed. To help ask the right questions we highly recommend this brilliant book, The Mom Test, which outlines a series of questions to understand what people think about your brilliant business idea.